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Robert I. Sutton

Author

Robert I. Sutton

Robert Sutton is Professor of Management Science and Engineering and Professor of Organizational Behavior (by courtesy) at Stanford. He co-founded the Stanford Technology Ventures Program (STVP) and the Hasso Plattner Institute of Design (which everyone calls 'the d school'). Sutton received his Ph.D. in Organizational Psychology from The University of Michigan and has served on the Stanford faculty since 1983. He is a Senior Scientist at Gallup and academic director of two executive education programs: Customer-Focused Innovation and the Stanford Innovation and Entrepreneurship Certificate. He has served as professor at the Haas Business School, a Fellow at the Center for Advanced Study in the Behavioral Sciences, a Fellow at IDEO, an advisor to McKinsey & Company, and faculty at the World Economic Forum at Davos. His books include Weird Ideas That Work, The Knowing-Doing Gap (with Jeffrey Pfeffer) and Hard Facts, Dangerous Half-Truths, and Total Nonsense (with Jeffrey Pfeffer), which the The Globe and Mail selected as the best business book of 2006. The No Asshole Rule and Good Boss, Bad Boss are New York Times and Wall Street Journal bestsellers. His latest book, Scaling-Up Excellence (with Huggy Rao) is a Wall Street Journal bestseller and was selected as one of the best business books of the year by Amazon, the Financial Times, Inc., The Globe and Mail, and Library Journal.

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Title:
Weird Ideas That Work
Written by:
Robert I. Sutton 
Read by:
Gareth Prosser 
Format:
Unabridged CD Audio Book 
Number of CDs:
Duration:
8 hours 47 minutes 
Published:
August 01 2020 
Available Date:
August 01 2020 
Age Category:
Adult 
ISBN:
9780655683506 
Genres:
Non-fiction; Business & Finance 
Publisher:
Bolinda audio 
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AUD$ 39.95
AUD$ 39.95
 

A breakthrough in management thinking, 'weird ideas' can help every organisation achieve a balance between sustaining performance and fostering new ideas.

A breakthrough in management thinking, ‘weird ideas’ can help every organization achieve a balance between sustaining performance and fostering new ideas. To succeed, you need to be both conventional and weird. • Hire misfits • Pursue the impractical • Find happy people and encourage them to fight • Reward failure but punish inaction • Forget your own successes These and other counterintuitive strategies will unlock ideas you never knew you had.

'One of the best business books of the year.'
Harvard Business Review

'Stanford professor Robert Sutton is a unique voice with an urgent message about how to generate and capitalize on new ideas.'
Fast Company